GTA 6 hasn’t even launched, and it’s already in the record books. Its trailers broke YouTube and internet records, its publisher has set its biggest-ever forecast around it, and the wait for it is the longest in the series. With launch on November 19, 2026, here are seven GTA 6 records already set, and the sales records it could break next.
Quick answer: GTA 6’s first trailer drew more than 90 million YouTube views in 24 hours, the biggest non-music debut ever at the time. Trailer 2 reached more than 475 million views across platforms in its first day, according to Rockstar. Take-Two has forecast record net bookings of $8.0–8.2 billion for its fiscal year, and analysts expect 40–45 million copies sold at launch, which would beat GTA V’s famous $1 billion in three days.
1. Biggest non-music YouTube debut
Rockstar released the first GTA 6 trailer in December 2023. It passed 90 million YouTube views in its first 24 hours, with widely cited counts of about 93 million. That beat the previous non-music record held by a MrBeast video, and YouTube itself highlighted the milestone.
2. The most-liked trailer in a day
The same trailer collected around 9 million likes in its first day, according to tracking at the time. That more than doubled the roughly 4.1 million likes held for years by the trailer for Avengers: Infinity War.
3. Trailer 2: 475 million views in 24 hours
When the second trailer arrived on May 6, 2025, Rockstar said it had been viewed more than 475 million times across platforms in 24 hours. Rockstar called it the biggest video launch of all time. That record has since been passed: GameSpot reported that the Spider-Man: Brand New Day trailer reached more than 718 million views. GTA 6 still holds the game-trailer crown.
4. Rockstar’s most-watched video ever
Both trailers sit far ahead of every earlier Rockstar video, including the GTA V and Red Dead Redemption 2 trailers. Rockstar’s Extended Look, released in August 2026, even premiered on Netflix before going up on YouTube, showing how far beyond gaming the audience now reaches.
5. Take-Two’s biggest-ever forecast
In May 2026, Take-Two guided for $8.0 billion to $8.2 billion in net bookings for its 2027 fiscal year, which ends March 31, 2027. That’s a record for the publisher, and GTA 6 is the main reason. It’s a forecast, not a result. The company reports again on November 9, just ten days before launch.
6. The longest wait in GTA history
GTA V launched on September 17, 2013. GTA 6 arrives on November 19, 2026, more than 13 years later. That’s by far the longest gap between main GTA games. For comparison, GTA IV and GTA V were five years apart.
7. Possibly the most expensive game ever made
Take-Two has never revealed GTA 6’s budget. Industry estimates commonly put development and marketing between $1 billion and $1.5 billion, which would make it the most expensive game ever. Treat this one as an estimate: higher figures circulating online, such as $2 billion, are unverified.
GTA 6 records it could break next
| Record | Current holder | GTA 6 forecast |
|---|---|---|
| Fastest entertainment product to $1 billion | GTA V: about $1 billion in 3 days (2013) | Analysts expect faster |
| Biggest day-one sales for a game | GTA V: about $815 million on day one | Could be beaten on day one |
| Launch-window unit sales | GTA V: 11.2 million in the first 24 hours (sell-in) | 40–45 million (Morgan Stanley, Piper Sandler) |
| Take-Two annual net bookings | Previous Take-Two highs | $8.0–8.2 billion guidance |
Piper Sandler has modelled more than 45 million GTA 6 copies at launch, and Morgan Stanley’s analyst has suggested about 40 million in Take-Two’s fiscal year. If either is close, GTA 6 will break GTA V’s records within days.
Why GTA 6 records matter
These numbers aren’t just bragging rights. Trailer records showed Rockstar how big the audience is, which shaped huge launch plans, from the early pre-load on November 10 to retail stock. They also explain why the delays mattered so much to investors. Our look at what comes after GTA 6 covers what this success could mean for Rockstar’s next projects.
Frequently asked questions
How many views did the first GTA 6 trailer get in 24 hours?
More than 90 million YouTube views, with widely cited counts of about 93 million. It was the biggest non-music debut on YouTube at the time.
How many views did GTA 6 Trailer 2 get?
Rockstar said it passed 475 million views across platforms in its first 24 hours after its May 6, 2025 release.
How much money will GTA 6 make?
Nobody knows yet. Take-Two expects record net bookings of $8.0–8.2 billion for its fiscal year, and analysts expect 40–45 million copies sold in the launch window.
Is GTA 6 the most expensive game ever made?
Probably, but it’s unconfirmed. Estimates range from $1 billion to $1.5 billion, and Take-Two hasn’t shared a figure.
Sources: Rockstar Newswire, YouTube Official Blog, Variety, GameSpot, Take-Two Interactive investor filings, Piper Sandler and Morgan Stanley research as reported by Seeking Alpha and others, Guinness World Records (GTA V).
